Ads on Facebook are displayed in user’s feedsfeedsOn social media platforms, a user’s feed (home screen) is created by an AI system that predicts what you will find valuable and relevant based on what you have paid attention to, liked, shared, or interacted with. They also suggest popular content and ads in your feed.. 

When businesses create ads on Meta’s products, they choose audiences they’d like to see them. They have fewer options when showings ads to people under 18 than to adults.

Before you are 18 – Businesses can only decide to include you in an audience based on your age and location to show you ads that you may like. 

Ads typically appear as picture or video posts rather than text-based posts, often resembling regular user-generated content. They are marked as sponsored in the top left corner, just below the account holder’s name, and include a clickable link to a website at the bottom of the post. Users can hide an ad from their feed by clicking the "X" in the top right corner. This allows them to report the ad or share their reasons for hiding it, which can help personalize future ads in their feed.

There is no way to hide all ads on Facebook. The ads you see are decided by multiple factors such as your activity on Facebook (what pages you are clicking on), content you create or interact with, your age, gender, location, and more. Users can adjust their ad preferences in their settings by reviewing what Advertisers they say ads from and choose which ones to hide or change your ad topic preferences to include ads you are more interested in.

Teens are automatically placed into the most restrictive content control setting when they join Facebook.

For teens under 18, Facebook hides certain content that experts have said might be age inappropriate, even if it's been shared by friendsfriendsUsers who have both agreed to follow each other. or people they followfollowUsers who like or choose to view another’s posts and content. . For example, content that discusses self-harm and eating disorders, or that includes borderline adult nudity.

Facebook’s content recommendation controls – known as “Reduce” – make it more difficult for people to come across potentially sensitive content.

Users need to be 13 years or older.

Facebook’s Default Settings: 

• Age Limits: Facebook requires people to be at least 13 years old to sign up for Facebook. People can confirm their age by providing their birthday, photo identification, and/or submitting a video selfie.
  
  • Youth should be honest and accurate when submitting their age into a platform to sign up.
• Privacy: All users under 16 (or 18 in certain countries) will be defaulted into more private settings when they join Facebook.
• Audience Controls: Each time you post a status update, photo, video, reel or story on Facebook, you can choose who can see it. You can also choose who can see your friends list, the posts you’re tagged in and more. Adults have these controls too.
• Direct MessagingDirect MessagingA private message sent directly to a user and not posted publicly. Often called a DM for short.: People over 18 years old are restricted from sending private messages to teens who they aren’t connected to.

To adjust your Home feedfeedOn social media platforms, a user’s feed (home screen) is created by an AI system that predicts what you will find valuable and relevant based on what you have paid attention to, liked, shared, or interacted with. They also suggest popular content and ads in your feed., users have a few options: 

• Manage favorites: Select people and pages that you want to prioritize. These posts will be shown higher in your feed, and you will see their newest posts first. 
• Unfollow: When you unfollow a person on Facebook, you will no longer see their posts in your feed, but you will remain friendsfriendsUsers who have both agreed to follow each other. with them. You can unfollow a person, page, or group.  
• Reconnect: This is when you follow a person, page, or group that you have unfollowed in the past and now want to see their content again 
• Snooze: Snooze a profile, page, or group. This prevents you from seeing their posts in your feed for 30 days. The profile or page you snoozed, won’t know that they’ve been snoozed. You can only snooze someone from a post in your feed. 
• Reaction Preferences (on your own posts): Users can change whether people can see the total number of reactions on posts that they have created. If users turn this setting on, people can’t see the total number of reactions on any posts. You can’t hide reaction counts on individual posts. People will still see the total number of reactions on posts that you create from other places like Groups, Marketplace, events, pages, and stories. And you will still be able to see the total number of reactions on your own posts.  
• Reaction preferences (from others’ posts): You can hide the total number of reactions you see on ads in Feed or Facebook posts from other people like family, friends, pages, and groups that you may or may not follow. This means that you will still see the total number of reactions on posts in other places like Video, Marketplace, and Events. If you turn this setting on, you won’t see the total number of reactions on all ads in Feed and posts that may show up in Feed, Pages, or Groups. You can’t hide the total number of reactions on individual posts.  
• Content Reductions: Facebook automatically ranks content in your feed so you see high-quality, relevant posts more often. Some content is automatically demoted, which means it is less likely to appear in your Feed. Reduce allows you to control if or how strongly certain types of content are demoted.  
• Show more or Show less options: Users can customize their Facebook feed by selecting "show more" or "show less" on a post from the Facebook app on your mobile device. Selecting show more will temporarily increase the ranking score for that post and posts like it. If you select show less, you’ll temporarily decrease its ranking score. 
• Hide: If you see a post you don’t want to see on your Feed, you can choose to hide a single post. 

• Safety notices in Messenger that prompt young people to report accounts after they block someone. 
• Users can limit who can send them messages or add them to group chats.

Quiet Mode: Teens can enable Quiet Mode, which mutes most push notificationspush notificationsA short message from an app or platform that pops up on a phone’s main screen when the app is not being used. and limits notification dots. They can also set up a custom schedule that continues until they turn it off, and enables them to continue reading notifications via the notifications shortcut, as well as receive them via email and text.  

Quiet Mode Reminders: Teens who have quiet mode turned on will receive a prompt that reminds them it’s time to wind down, 10 minutes before their scheduled quiet time. 

• Users can choose what they're notified about and how they are notified.
• Users can also mute push notificationspush notificationsA short message from an app or platform that pops up on a phone’s main screen when the app is not being used. to help manage how they spend their time on Facebook – by muting these notifications, it temporarily mutes these push notifications to your device.  

Facebook shows teens a notification when they spend 20 minutes on Facebook, prompting them to take time away from the app and set daily time limits. 

• Facebook's Family Center is where parents can view the profiles they supervise on Facebook (and Messenger) and manage supervision settings. 
• Setting up supervision on Facebook requires confirmation from both a teen and their parent. First, a teen or their parent sends an invite for supervision. Then, the invite must be accepted for supervision to start. If a teen sends the invite, they must then confirm the parent who accepted the invite is the correct person to supervise their account. Only one parent can be supervising a teen’s account. To be supervised, teens must be 13-17, and the parent must be over 18 years old.  

Learn more about Facebook's Safety Resources for Parents.

With "Supervision" enabled, parents can set limits for the time their child spends on Facebook by turning on scheduled breaks. During this time period, the teen won’t be able to use the Facebook app.  

When the time limit is exceeded, users will receive a pop-up notification with options to manage their time limits, snooze for 10 minutes, or dismiss the alert.